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Web Presence Management
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Is this you?

"I don't even know whether my website is getting visited. I definitely don't sense a flood of business from it."

In the ten years I've been in this business the Web has evolved dramatically, and small business

website productivity

has declined. Not only is it harder to stay visible in search engines, but your website must compete with social media and other popular web destinations. Still, you know that in the end your business success, humanly speaking, is in your hands and no one else's. So to help your website better contribute to that success, DesignByMoonlight has developed Web Presence Management (WPM).

Here's how WPM works.
What makes your website effective? You could just go with somebody's "conventional wisdom," but WPM gets the facts.
WPM measures your site's actual performance, then helps it deliver results for your business and respect for your visitors.

You expect your website to work for you, to present your business and products to the world.

But where is the data from visitors to your site to tell you whether your website gets enough visits to be useful?

WPM will get it for you.
The experts say that every business needs a mobile site.
I'm among them.

But where is the data from visitors to your site to tell you how many visitors are actually even using mobile devices?

WPM will tell you exactly.
(I love this one.)
You've installed a free analytics tool from, well, some gigantic corporation.

But where is the data from visitors to your site ... oh, wait. You got it, but so did a bunch of advertisers, without your visitors' permission.

WPM keeps your visitors' data safely on your own server.
DesignByMoonlight's Web Presence Management tools combine in-house precision-coded web analytics programs
with practical, specific, business-savvy methods and strategies to get the most out of your web presence.
Here are just some of the possibilities with Web Presence Management tools:

PGT Analytics
  • Measure ad & promotion response
  • Measure interest in each product
  • Measure product line seasonality
  • Protect visitors' data from others
  • Avoid personally-identifiable info
  • Find underperforming geographic markets

Customer Decision Optimization
  • Help bypass search engine bottleneck
  • Prevent loss of SEO's benefits
  • Help improve website competitiveness
  • Disperse your brand exhaustively
  • Eliminate barriers to purchases
  • Improve your visitors' impressions of your site and your business

Web-to-Marketing Connect
  • Adjust your website for better sales
  • Build clearer customer categories
  • Find & remove purchase barriers
  • Time promotions more successfully
  • Select ad media by geography
  • Feed high-quality time, day, season and location data into ad planning
If your website's productivity needs to improve, or if you just want to know more, call me at 541-286-3082, use the contact form, or email me. I'm looking forward to hearing from you! Re­mem­ber, don't just build a web­site, take ad­van­tage of our Web Presence Management services to build a web­site that works.
Steve Ferrier
DesignByMoonlight Website Services
1190 SW Sunset Dr
Corvallis, OR 97333
541-286-3082
steve@designbymoonlight.com
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